Sans Normal Ifgih 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Ministry' by Device, 'Sebino Soft' by Nine Font, and 'Expressway' by Typodermic (names referenced only for comparison).
Keywords: branding, posters, packaging, headlines, signage, friendly, casual, retro, approachable, playful, warm emphasis, informal tone, retro flavor, softened geometry, rounded, soft terminals, slanted, humanist, lively.
This typeface presents a rounded sans construction with a consistent slant and smooth, low-friction curves. Strokes are thick and even, with gently softened terminals that create a cushioned silhouette rather than crisp, hard edges. Letterforms lean toward humanist proportions: bowls are broad, counters are open, and joins are subtly tapered to keep the rhythm flowing in continuous text. Width varies naturally across characters, contributing to a lively texture while maintaining clear, sturdy shapes in both uppercase and lowercase.
This font is well suited to branding systems that want warmth and approachability, as well as posters, packaging, and promotional graphics where a friendly slanted voice is helpful. It also works effectively for headlines and short blocks of copy in signage or UI callouts where a soft, confident emphasis is desired.
The overall tone is friendly and informal, with a slightly retro, hand-drawn energy translated into clean, repeatable forms. Its rounded shapes and forward lean suggest motion and warmth, making it feel conversational rather than strictly corporate or technical.
The design appears intended to deliver a bold, energetic sans voice with softened geometry and an easygoing slant, balancing strong presence with inviting, rounded detailing for approachable display typography.
In the sample paragraph, the heavy, rounded forms hold together well at display and large text sizes, producing a smooth, dark typographic color. The figures follow the same soft, rounded logic as the letters, helping mixed alphanumeric settings feel consistent.