Sans Normal Jagid 5 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'ITC Blair' by ITC and 'Base Neue' by Power Type (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, techy, confident, clean, contemporary, industrial, high impact, modern branding, clear signage, geometric clarity, geometric, rounded, blunt, compact apertures, horizontal stress.
A heavy, geometric sans with broad proportions and smooth, rounded curves. Strokes are uniform and sturdy, with blunt terminals and a generally squared-off feel where curves meet stems. Counters are generous but somewhat enclosed by compact apertures, and the overall construction leans on circles and ellipses for bowls and rounds. The lowercase shows a tall x-height with short ascenders/descenders, producing a dense, sign-like texture; numerals are similarly weighty and wide, with simple, highly legible forms.
Best suited to display typography where width and weight can be an advantage: headlines, posters, brand marks, packaging, and environmental or wayfinding graphics. It can work for short UI labels or hero text when ample horizontal space is available, but the dense color and broad set make it less ideal for long-form reading at small sizes.
The tone is assertive and modern, with a strong, engineered presence. Its wide stance and solid color give it a confident, tech-forward character that feels suited to contemporary branding and display settings.
Designed to deliver maximum presence through wide proportions, uniform stroke weight, and geometric shaping. The tall x-height and simplified, blunt detailing suggest an intention to keep forms sturdy and readable while projecting a contemporary, industrial feel.
Round letters like O/C/S read particularly smooth and consistent, while diagonals (V/W/X/Y) are crisp and stable, reinforcing a constructed, geometric rhythm. The heavy weight and wide set create strong visual impact, especially at larger sizes.