Sans Faceted Asmo 6 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Cord Nuvo' by Designova, 'ITC Machine' by ITC, 'Neusa Neu' by Inhouse Type, 'Refinery' by Kimmy Design, 'Beni' by Nois, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, team apparel, packaging, athletic, industrial, assertive, retro, military, maximum impact, space saving, rugged branding, hard geometry, octagonal, chamfered, blocky, condensed, compact.
A compact, heavy display face built from straight strokes and clipped corners, replacing curves with crisp chamfers and planar facets. Counters are small and angular, with squared inner shapes and a strong, uniform stroke presence that keeps texture dense in lines of text. Terminals are consistently cut, producing an octagonal rhythm across rounded letters like C, G, O, and S, while verticals stay dominant and shoulders/joins remain tight and sturdy. Numerals follow the same faceted construction, reading like stenciled blocks without actual breaks.
Best suited to bold headlines, short subheads, and logo-style wordmarks where strong silhouettes and compact width are advantages. It also fits sports and team branding, merchandise graphics, packaging callouts, and signage that benefits from a sturdy, industrial voice. Use ample size and spacing when setting longer lines to keep counters from closing up.
The overall tone is forceful and utilitarian, with an athletic, equipment-label energy. Its sharp facets and compact mass feel rugged and purpose-built, evoking signage, uniforms, and hard-surface branding with a slightly retro, poster-like bite.
The design appears intended to deliver maximum impact in limited horizontal space, using a consistent system of chamfered corners to create a recognizable, rugged texture. By translating rounded forms into faceted geometry, it aims for a hard-edged, durable look that holds up in bold display applications.
The faceting creates clear silhouettes and a strong headline color, but the tight counters and dense interior shapes can reduce legibility at smaller sizes or in long paragraphs. In mixed-case settings, the lowercase maintains the same angular vocabulary, keeping the voice consistent rather than softening into more humanist forms.