Slab Contrasted Pihu 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Gimbal Egyptian' by AVP; 'FF Kievit Slab' and 'FF Milo Slab' by FontFont; 'Calanda' by Hoftype; and 'Amasis', 'Amasis eText', and 'Prelo Slab Pro' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, editorial, confident, retro, sturdy, friendly, impact, sturdiness, warmth, display clarity, retro flavor, bracketed, rounded, chunky, soft corners, ink-trap feel.
A heavy slab-serif with broad proportions, compact counters, and strongly bracketed serifs that read as rectangular blocks with softened joins. Curves are full and slightly squarish, giving rounds like O/C/G a sturdy, flattened feel rather than a geometric purity. Terminals and joints show subtle rounding and occasional notch-like shaping at tight interior corners, helping keep forms open at display sizes. The lowercase is robust and compact, with a single-storey a and g, short ascenders/descenders relative to the weight, and a generally even, rhythmic texture.
This font excels in headlines and short statements where a compact, high-ink presence is desirable—posters, packaging, labels, and bold brand marks. It also suits editorial display typography for section titles, pull quotes, and cover lines, especially where a retro-sturdy slab tone is needed.
The overall tone is bold and assertive while staying approachable, combining a workmanlike, dependable presence with a hint of mid-century editorial character. Its chunky slabs and softened details give it a friendly, poster-ready warmth rather than a sharp, formal voice.
The design appears intended to deliver maximum impact with a stable slab-serif framework, balancing strong blocks with softened shaping for friendliness and readability at display sizes. Its proportions and compact counters suggest a focus on punchy, space-efficient typography that maintains a consistent, confident rhythm.
Numerals are blocky and high-impact, with clear silhouettes that match the slab rhythm of the letters. In text settings the dense color and tight internal space make it best suited to larger sizes, where the rounded bracketing and notched inner corners become part of the personality rather than reducing clarity.