Sans Superellipse Hogor 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Navine' by OneSevenPointFive and 'Hype Vol 1' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, retro, confident, playful, impact, approachability, display clarity, brand voice, soft corners, blocky, compact, rounded, sturdy.
A heavy, blocky sans with broadly rounded, superellipse-like curves and softened corners throughout. Strokes are thick and even, with minimal modulation and large enclosed counters that stay open at display sizes. The uppercase has a compact, poster-like stance with wide shoulders and squarish curves, while the lowercase keeps simple, sturdy bowls and short-to-moderate extenders. Terminals are predominantly flat and blunt, producing a dense, high-impact rhythm that remains clean and legible.
Best suited to headlines and short blocks of text where its dense color and soft-cornered geometry can carry personality. It works well for branding, packaging, and signage that needs high visibility and a friendly, modern-retro voice.
The overall tone is bold and approachable, combining a friendly roundness with a strong, attention-grabbing presence. It reads as playful and slightly retro, suited to energetic messaging where warmth and impact need to coexist.
The design appears intended to deliver maximum impact with approachable shapes: a display-forward sans that keeps counters generous and forms simplified for clarity, while relying on rounded superellipse geometry to add character and warmth.
Round letters (like O/C/G) lean toward rounded-rectangle geometry rather than circular construction, giving the face a distinctive, contemporary “soft block” silhouette. Numerals follow the same chunky, rounded logic and feel consistent in color and weight for prominent use.