Sans Normal Golum 7 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, presentations, captions, modern, friendly, casual, clean, approachable, readability, modernity, softness, informality, humanist, rounded, open, airy, slanted.
A slanted sans with softly rounded terminals and a smooth, continuous stroke that keeps forms clean and open. Curves are generous and circular, with minimal contrast and an even rhythm that reads comfortably in text. Proportions feel contemporary and slightly humanist, with open apertures and a straightforward construction in both cases. Numerals are simple and clear, matching the same rounded, lightly flowing geometry.
Well-suited for interface typography, product copy, and editorial layouts where a clean sans with a relaxed slant can add momentum without becoming decorative. It should also work for branding systems and presentation materials that need an approachable, contemporary feel while remaining legible at small to medium sizes.
The overall tone is modern and approachable, with a casual warmth from the gentle slant and rounded endings. It feels unobtrusive and friendly rather than formal, lending a conversational, everyday voice to headlines and UI copy alike.
The design appears intended to provide a modern italic companion with friendly, rounded construction and dependable readability. Its restrained details and open shapes suggest a focus on versatile text use while adding a subtle sense of movement.
The italic angle is consistent across uppercase, lowercase, and figures, helping maintain a cohesive texture in paragraphs. Letterforms avoid sharp corners, and the spacing appears balanced, producing an even color and a calm, readable line.