Sans Normal Nobot 14 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Firma' and 'BR Segma' by Brink (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, clean, impact, approachability, clarity, modernity, rounded, geometric, chunky, solid, compact.
A heavy, rounded sans with broadly geometric construction and softened terminals. Curves are full and circular, with minimal stroke modulation and a consistent, dense color on the page. Counters are relatively tight (notably in B, P, R, a, e) and apertures are somewhat closed, contributing to a compact, poster-like texture. The lowercase shows a single-storey a and g, a short-armed r, and a sturdy t with a broad crossbar; numerals are robust and wide with a simple, contemporary drawing.
Best suited to headlines, short statements, and identity work where strong emphasis and high visibility are needed. It works well for posters, signage, packaging, and bold UI accents where a friendly geometric sans can carry attention without decorative detail.
The overall tone is bold and approachable, combining a contemporary, no-nonsense presence with friendly rounded shapes. It feels energetic and promotional rather than formal, with a straightforward voice that reads as modern and confident.
The design appears aimed at delivering maximum impact with simple geometric forms and rounded finishing, prioritizing bold legibility and a contemporary, approachable character for prominent display typography.
At display sizes the weight and tight internal spaces create strong impact and clear silhouettes; in longer text the dense counters can make words feel heavy, especially in tightly set lines. The round forms and broad joins give it a stable, grounded rhythm across both capitals and lowercase.