Print Irroj 2 is a bold, very wide, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, book covers, folksy, friendly, rustic, retro, storybook, handmade feel, vintage tone, display impact, friendly branding, chunky, soft-serifed, rounded, inked, lively.
A chunky, inked display face with soft, flared serif-like terminals and gently rounded corners. Strokes feel brushy and organic rather than mechanically even, with subtly uneven contours that suggest hand-drawn shaping. The letterforms are wide and generously spaced, with broad bowls and open counters that keep the texture readable at larger sizes. Details like the curled tail on Q, the bulbous joins, and the wedge-like feet give the alphabet a distinctive, slightly decorative rhythm without becoming ornate.
Best suited to display settings such as posters, headlines, packaging, and signage where its dense black texture and wide stance can anchor a layout. It also works well for book covers and playful branding that benefits from a handcrafted, retro-leaning voice, while longer paragraphs may feel heavy due to the strong stroke weight and decorative terminals.
The overall tone is warm, approachable, and a bit rustic, evoking vintage print ephemera and handcrafted signage. Its bouncy proportions and softened edges create a playful, storybook feel while the heavy color keeps it assertive and attention-grabbing.
The design appears intended to deliver an informal, hand-rendered print look with strong shelf impact, combining bold presence with friendly, rounded terminals. It aims to feel crafted and nostalgic while staying clear and legible in short-to-medium text at larger sizes.
Uppercase forms read as sturdy and emblematic, while lowercase adds extra charm through rounded shoulders and compact, weighty shapes. Numerals follow the same soft, flared logic, looking poster-ready and cohesive with the letters.