Sans Normal Keriy 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'AC Texto' by Antoine Crama; 'FF Legato' by FontFont; 'Agent Sans', 'Akagi', 'Akagi Pro', and 'Anago' by Positype; and 'Modal' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, app ui, sporty, dynamic, modern, confident, friendly, built-in emphasis, contemporary branding, high-impact display, everyday legibility, slanted, rounded, soft terminals, clean, compact.
A slanted sans with a solid, even stroke and rounded construction throughout. The forms are compact and slightly condensed in feel, with smooth curves, minimal modulation, and softly finished terminals that avoid sharp, brittle edges. Counters stay open for a sturdy, legible silhouette, while the angled posture and subtle tapering in joins add momentum without becoming calligraphic.
This font works best in headlines, short blocks of text, and display settings where its slanted stance can carry emphasis. It fits branding, packaging, posters, and digital UI elements such as buttons or navigation where a modern, energetic tone is desired and robust letterforms help maintain clarity at various sizes.
The overall tone is energetic and forward-moving, reading as contemporary and assertive rather than formal. Its rounded geometry keeps it approachable, giving a friendly, sporty voice suited to upbeat messaging and active branding.
The design appears intended to deliver a modern, high-impact sans voice with built-in emphasis via the slant, while staying broadly readable through rounded, uncomplicated shapes. It balances punchy presence with an approachable finish, aiming for versatile use across contemporary marketing and interface contexts.
The slant is consistent across uppercase, lowercase, and numerals, creating a unified rhythm in text. Figures and capitals appear designed for strong headline presence, with simple, straightforward shapes that emphasize clarity over ornament.