Sans Faceted Afpy 7 is a very bold, very narrow, low contrast, upright, tall x-height font.
Keywords: headlines, posters, sports branding, badges, packaging, assertive, industrial, sporty, utilitarian, retro, impact, signage, team branding, space economy, ruggedness, angular, blocky, chiseled, compact counters, condensed rhythm.
The design is an all-caps–friendly, condensed sans built from straight strokes and clipped corners, replacing curves with faceted planes. Counters are compact and mostly rectangular, and terminals are consistently squared or chamfered, producing a crisp, mechanical rhythm. The texture in text is dense and blocky, with tight internal space and strong vertical emphasis that keeps words visually upright and stacked.
It is well suited for headlines, posters, sports and varsity-style branding, and bold packaging where a compact, high-impact wordmark is needed. The dense texture and tight counters make it most effective at medium-to-large sizes, particularly in short phrases, badges, and labels. It can also work for UI or navigation moments that need a strong, condensed callout, provided size and spacing allow the interiors to stay open.
This typeface projects a tough, assertive voice with a no-nonsense, industrial energy. Its angular, chiseled shaping evokes varsity and athletic signage, with a slightly militaristic, poster-ready punch. Overall it feels confident, utilitarian, and built for impact rather than subtlety.
The letterforms appear designed to maximize presence in a narrow footprint while maintaining a rigid, geometric consistency. By using chamfered corners and straight-sided construction, it aims for a sturdy, cut-from-metal look that stays legible and forceful at display sizes. The overall system prioritizes uniform, punchy silhouettes and a disciplined, engineered feel.
Uppercase forms read especially strong and uniform, while lowercase retains the same faceted construction for a cohesive voice across mixed-case settings. Numerals follow the same clipped-corner logic, reinforcing a consistent, sign-paint/jersey-like aesthetic across alphanumerics.