Sans Normal Imram 7 is a very bold, wide, monoline, upright, normal x-height font.
Keywords: headlines, posters, packaging, kids, branding, playful, retro, friendly, bubbly, cartoon, display impact, approachability, retro flavor, logo friendliness, rounded, soft, chunky, compact counters, ink-trap-like notches.
A heavy, rounded display sans with monoline strokes and generously curved corners throughout. Forms are built from soft capsules and circular geometry, with compact counters and frequent horizontal “slot” openings inside letters like E, B, and 3 that read as notch-like cutouts. Uppercase shapes are broad and blocky, while lowercase stays similarly stout with simplified bowls and short joins; dots on i/j are circular and prominent. Numerals follow the same bulbous construction, with internal bars on 2/3/5/8/9 that echo the alphabet’s cutout motif, creating a consistent, toy-like rhythm in text.
Best used for headlines, posters, logos, and short brand phrases where its rounded weight and distinctive internal cutouts can read clearly. It also suits playful packaging, event graphics, kids-focused materials, and attention-grabbing signage where warmth and impact are more important than long-form readability.
The overall tone is cheerful and approachable, with a nostalgic, 1970s-inspired bubble-letter feel. Its soft silhouettes and chunky presence suggest a fun, informal voice suited to upbeat messaging rather than serious editorial settings.
The design appears intended to deliver a bold, friendly display voice using exaggerated rounded geometry and a consistent system of internal cutouts for instant recognizability. It prioritizes charm and visual punch, aiming to feel soft, fun, and retro while staying clean and sans in construction.
Spacing appears deliberately open to prevent the heavy shapes from clumping, helping legibility in short phrases. The repeated internal slots and tight counters become a signature texture, adding personality but increasing visual density at smaller sizes.