Sans Normal Bular 9 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Humanist 777' by Bitstream; 'Neue Frutiger', 'Neue Frutiger Arabic', 'Neue Frutiger Cyrillic', 'Neue Frutiger Georgian', 'Neue Frutiger Hebrew', 'Neue Frutiger Paneuropean', and 'Neue Frutiger Thai' by Linotype; and 'Quebec Serial' by SoftMaker (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, presentations, clean, neutral, modern, friendly, pragmatic, clarity, versatility, modernization, neutrality, legibility, monolinear, open apertures, rounded terminals, generous counters, balanced proportions.
A clean, monolinear sans with softly rounded curves and mostly straight, squared-off stems. Round letters like O and Q are near-circular with generous counters, while joins and curves stay smooth and consistent. Uppercase forms are straightforward and balanced, with a simple G and a diagonal-legged R. Lowercase is compact and readable, showing a double-storey a and a single-storey g with an open bowl, plus clear, open apertures on c, e, and s. Numerals are simple and even in tone, with a curved 2, open 4, and rounded 0/8 shapes that match the letterforms.
Well-suited to UI copy, product surfaces, and general-purpose branding where a clean, modern sans is needed. It also works for headings and short editorial passages, and should remain legible in signage and presentation materials thanks to its open counters and even stroke rhythm.
The overall tone is neutral and contemporary, projecting clarity and approachability rather than personality-heavy display flair. Its rounded geometry and even color give it a calm, dependable feel suitable for everyday interface and brand systems.
The design appears intended as a versatile, general-purpose sans optimized for clear communication, with a rounded geometric backbone and restrained detailing to keep it broadly compatible across contexts.
Spacing appears comfortable and consistent in running text, producing an even typographic color at larger sizes. Key distinguishing details include the double-storey a, the open single-storey g, and the smooth, circular rhythm across rounded glyphs.