Sans Normal Okrid 14 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BD Megatoya' by Balibilly Design, 'Engram Pro' by Machalski, 'Modica' by Monotype, and 'Foundry Context' by The Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, clean, direct, impact, clarity, modernity, approachability, geometric, open, rounded, solid, high legibility.
A solid, heavy sans with broad proportions and clear, simplified construction. Curves are smooth and generously rounded while terminals read mostly straight and clean, creating a sturdy, contemporary texture. Counters are open and fairly large for the weight, supporting clarity at display sizes, and the overall rhythm is even and stable across uppercase and lowercase. Numerals share the same robust, straightforward build with rounded bowls and minimal detailing.
This font performs well for headlines, posters, and large UI or signage where strong visibility is needed. It also suits branding and packaging that benefits from a bold, contemporary voice and simple, highly legible letterforms.
The tone is confident and modern, with a friendly, approachable feel created by the rounded forms and open counters. Its weight and width give it a direct, attention-grabbing presence that feels contemporary and no-nonsense rather than delicate or expressive.
The design appears intended as a versatile, modern display sans that prioritizes clarity and impact. Its broad, rounded geometry and consistent construction suggest a goal of delivering friendly authority for titles and short-to-medium text at larger sizes.
In longer sample text, the strong stroke weight produces a dense, impactful color on the page, making it best suited to situations where presence matters more than subtle typographic nuance. The shapes stay consistent and uncluttered, emphasizing readability and punch over personality quirks.