Sans Normal Pomar 4 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Punkto' by Ahmet Altun, 'Ageo' by Eko Bimantara, and 'Madani' and 'Madani Arabic' by NamelaType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, chunky, impact, approachability, display clarity, modernity, rounded, geometric, soft corners, compact, high impact.
A heavy, rounded sans with a geometric backbone and softened corners. Strokes are consistently thick with clean, unmodulated joins, producing dense, stable letterforms. Counters are relatively small and often circular, and many terminals finish with gentle rounding rather than sharp cuts. Proportions feel compact and efficient, with broad bowls and sturdy verticals that keep the texture dark and even in set text.
Best suited to headlines, posters, and branding where a bold, friendly voice is needed and size allows counters to open up. It can work well for packaging, signage, and short UI/marketing callouts that benefit from high visual impact and clear silhouette.
The overall tone is warm and approachable, with a bold, upbeat presence that reads as contemporary and slightly playful. Its chunky forms and roundness communicate friendliness and confidence more than precision or formality.
The design appears intended to deliver maximum impact with a welcoming, rounded character—prioritizing solid shapes, simple geometry, and a consistent, contemporary texture for display-forward typography.
In text, the rhythm is strong and emphatic, with tight interior space and prominent punctuation that reinforces a punchy voice. The numerals follow the same rounded, heavy construction, staying consistent with the alphabet’s soft, geometric feel.