Sans Superellipse Hubug 14 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' and 'ATF Railroad Gothic' by ATF Collection, 'Midnight Sans' by Colophon Foundry, 'Rhode' by Font Bureau, 'FF Good' by FontFont, 'CF Blast Gothic' by Fonts.GR, and 'FS Industrie' by Fontsmith (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, assertive, industrial, sporty, compact, poster-ready, space saving, impact, modern utility, brand presence, blocky, condensed, monoline, rounded corners, high impact.
A compact, heavy sans with monoline strokes and rounded-rectangle geometry. Curves are built from superelliptical arcs and softened corners, giving round letters like O/C/G a squarish, engineered feel. Counters are relatively tight and apertures are modest, producing dense text color and strong vertical rhythm. Terminals are mostly blunt with minimal modulation, and the overall texture reads sturdy and uniform across caps, lowercase, and figures.
Best suited to headlines, posters, signage, and branding where dense, high-impact letterforms are an asset. It also fits sports and industrial-themed identities, packaging panels, and bold UI labels, especially where space is limited and a compact footprint is needed.
The tone is forceful and utilitarian, with a contemporary, workmanlike confidence. Its squared-round forms feel sporty and industrial at once, projecting a straightforward, no-nonsense voice that holds attention at a glance.
The design appears intended to deliver maximum presence in a tight width, using squared-round construction to stay friendly while remaining tough and efficient. Its consistent stroke weight and simplified shapes prioritize clarity and punch in display settings.
Lowercase forms lean toward simplified, structural shapes (single-storey a and g), and the numerals match the same compact, squared-round construction for a cohesive set. The condensed proportions and tight inner spaces make the face feel punchy, especially in all-caps and short bursts of text.