Sans Normal Okdad 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Capitana' by Floodfonts, 'Grava' by Positype, and 'Geograph' by Sarah Khan (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, clean, confident, modern, friendly, impact, clarity, modernity, simplicity, geometric, rounded, crisp, minimal, sturdy.
This typeface is a heavy, geometric sans with crisp edges and smooth, circular curves. Strokes are uniform and robust, with a steady rhythm and open counters that keep the silhouettes clear at large sizes. Round letters like O/C/G are close to circular, while straight-sided forms (E/F/H/N) are built from clean verticals and horizontals with squared terminals. The uppercase feels broad and stable, and the lowercase uses simple, single-storey constructions (notably a and g) with compact apertures and short, functional extenders.
It works especially well for display settings such as headlines, posters, brand marks, packaging, and wayfinding where a strong, clean sans is needed. The simplified forms and open counters also support short text blocks, callouts, and UI/feature text when set with comfortable spacing.
The overall tone is contemporary and straightforward, pairing a friendly roundness with a firm, assertive weight. It reads as practical and no-nonsense, with a slightly playful softness coming from the circular construction and uncomplicated letterforms.
The design appears intended to deliver a modern, geometric look with maximum clarity and impact, using uniform strokes and simple constructions to stay versatile across contemporary graphic applications.
Numerals are similarly geometric and sturdy, with clear differentiation and consistent stroke weight. The design avoids stylistic quirks, emphasizing predictable shapes, even spacing, and strong visual presence in headlines and short lines of text.