Sans Superellipse Olrin 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype; 'Apres' by Font Bureau; 'Avenir Next Paneuropean', 'Futura', and 'Futura Paneuropean' by Linotype; 'Merendina' by Resistenza; 'Volkswagen Serial' by SoftMaker; and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, children’s media, friendly, playful, soft, retro, approachable, approachability, soft impact, modern retro, display clarity, rounded, blunt terminals, compact, chunky, even rhythm.
A rounded, heavy sans with softly squared curves and broadly radiused corners throughout. Strokes are consistently thick with minimal contrast, and terminals are blunt or slightly softened, giving letters a sturdy, molded look. Curved forms (O, C, G, 0) read as superellipse-like rather than purely circular, while diagonals (V, W, X, Y) are broad and stable with rounded joins. Lowercase shapes are compact and simple, with single-story a and g, a short-armed r, and generally generous counters for the weight.
Works well for branding and packaging where a warm, approachable voice is needed, and for posters or headlines that benefit from strong, soft-edged shapes. It can also suit children’s media or casual editorial callouts, where the rounded construction supports a friendly, upbeat texture.
The overall tone is friendly and informal, with a playful, slightly retro feel that stays clean and legible. The rounded geometry and chunky weight project warmth and approachability rather than precision or severity.
Likely intended to deliver a robust, modern rounded sans that feels personable and high-impact without becoming aggressive. The superellipse-based curves and softened terminals suggest a focus on simple, iconic letterforms that stay cohesive across large sizes and short display copy.
The design favors smooth, cushiony silhouettes over sharp detail, which keeps texture even in longer text. Numerals match the letterforms with rounded corners and sturdy proportions, and punctuation (like the colon) appears as rounded square dots consistent with the superelliptic theme.