Sans Normal Adbab 13 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira' and 'Neutro' by Durotype; 'Oktah', 'Oktah Neue', and 'Oktah Round' by Groteskly Yours; 'Santral' by Taner Ardali; and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: ui text, wayfinding, brand systems, editorial, presentations, modern, clean, technical, efficient, neutral, modern utility, neutral branding, emphasis italic, ui clarity, oblique, geometric, rounded, monoline, open counters.
A geometric, monoline sans with a consistent oblique slant and smooth, round bowls. Curves are built from clean circular/elliptical forms, with open apertures and evenly weighted strokes. Terminals are crisp and mostly straight-cut, and the overall construction stays simple and legible with minimal modulation. The lowercase includes a single-storey “a,” compact shoulders, and tidy joins, while the figures are straightforward and contemporary with clear differentiation.
Well-suited to interface typography, dashboards, and product labeling where a clean, slanted sans can provide emphasis without looking ornamental. It also fits contemporary brand systems and editorial callouts, and works effectively in presentations and headings that benefit from a forward-leaning, modern tone.
The overall tone is modern and matter-of-fact, leaning toward a functional, contemporary voice rather than expressive or decorative. Its slanted stance adds a mild sense of motion and emphasis while remaining restrained and professional.
Likely designed as a contemporary italic companion (or italic-forward style) that preserves geometric clarity and neutrality. The emphasis appears to be on clean construction, consistent rhythm, and practical legibility across mixed-case text and numerals.
The set reads with a steady rhythm and generous interior whitespace, helping characters stay clear at text sizes. Rounded shapes (C, G, O, Q) and the clean diagonals (K, V, W, X, Y) reinforce a precise, engineered feel.