Sans Normal Asbef 22 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, product design, signage, presentations, branding, neutral, modern, clean, technical, corporate, versatility, clarity, neutrality, modernization, readability, geometric, rounded, crisp, unembellished, open counters.
A clean sans with largely uniform stroke weight and a geometry-led construction. Curves are smooth and round, terminals are mostly straight-cut, and spacing feels even and controlled. Uppercase forms are simple and legible, with circular bowls (O, Q) and straightforward joins; the lowercase keeps a single-storey a and g, plus a compact, rounded e. Numerals are clear and contemporary, with rounded curves and consistent thickness that matches the letters.
Well-suited for interface copy, dashboards, and product UI where clarity and consistency matter. It also works comfortably for brochures, presentations, and general-purpose branding that needs a modern, restrained sans without a strong stylistic accent.
The overall tone is neutral and contemporary, leaning toward a practical, no-nonsense voice. Its tidy rhythm and restrained forms read as professional and dependable rather than expressive or decorative.
The font appears intended as a versatile, everyday sans built around simple geometric forms and steady spacing, prioritizing clarity in both short labels and longer passages. Its uncomplicated shapes and measured proportions aim to stay out of the way while maintaining a contemporary look.
The design favors open apertures and clean internal spaces, helping text stay readable at typical UI and editorial sizes. Descenders (g, j, p, q, y) are moderate, and punctuation in the sample text blends in without calling attention to itself.