Sans Normal Okmub 7 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Aeroport' and 'Coil' by Brownfox, 'Fracktif' by Degarism Studio, 'HD Canton' by HyperDeluxe, 'Ava Grand' by Matt Chansky, and 'Galano Grotesque' by René Bieder (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, clean, punchy, impact, clarity, modernity, legibility, simplicity, geometric, rounded, compact, blocky, crisp.
This typeface is a heavy, geometric sans with a largely uniform stroke and compact internal counters. Curves are built from near-circular bowls and smooth arcs, while joins and terminals stay crisp and mostly horizontal/vertical, giving the forms a sturdy, engineered feel. The lowercase is simple and utilitarian, with short ascenders/descenders relative to the overall height and a single-storey “a” paired with a compact, looped “g”. The overall rhythm is tight and dense, with broad letterforms and strong color that holds together at large sizes.
Best suited to headlines and display settings where a dense, high-contrast text color is desirable, such as posters, branding, packaging, and short UI or wayfinding labels. It can also work for short blocks of text when strong emphasis and immediate legibility are the priority.
The tone is straightforward and self-assured, combining a contemporary, no-nonsense presence with a mild friendliness from its rounded geometry. It feels assertive without becoming aggressive, making it well-suited to bold statements where clarity and impact matter.
The design appears intended to deliver a robust, contemporary sans voice with geometric clarity and reliable legibility. Its simplified construction and heavy weight suggest an emphasis on impact, consistency, and ease of use across bold typographic applications.
Numerals are substantial and highly legible, with open shapes and minimal detailing. Diagonal letters (like K, V, W, X, Y) keep a solid, consistent weight, and round letters (O, Q) maintain even curvature and strong presence, supporting a cohesive, display-oriented texture.