Sans Normal Ohbip 12 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Conneqt' by Roman Melikhov; 'Core Sans N SC' and 'Core Sans NR' by S-Core; 'Artford' by Synthview; 'Loew', 'Loew Next', and 'Loew Next Arabic' by The Northern Block; and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, straightforward, punchy, impact, clarity, modern branding, approachability, geometric, rounded, blocky, clean, sturdy.
A heavy, geometric sans with broad proportions and large, open counters. Strokes are monolinear with smooth curve-to-stem joins and overall rounded construction, while terminals read mostly flat and cleanly cut. The lowercase uses simple, single-storey forms (notably a and g), a compact, sturdy t, and a short-shouldered r, creating an even, dense rhythm. Numerals are similarly robust and rounded, with a clear, simple skeleton that holds up at large display sizes.
Best suited to display contexts where bold, clean letterforms need to read quickly: headlines, poster typography, brand marks and lockups, packaging, and short UI or signage labels. Its broad shapes and open counters maintain clarity in high-contrast applications and at distance.
The tone is assertive and contemporary, with a friendly, approachable softness coming from the rounded geometry. It feels pragmatic and no-nonsense, optimized for impact rather than delicacy, and reads as upbeat and dependable in headlines.
Likely designed as an all-purpose geometric display sans that prioritizes immediate legibility and strong presence. The simplified lowercase and consistent stroke treatment suggest an intent to provide a modern, friendly voice for branding and prominent text settings.
Spacing appears comfortable for display use, with consistent weight distribution and minimal optical quirks across curves and diagonals. The overall silhouette favors stability: wide bowls, strong verticals, and restrained modulation keep word shapes solid and highly legible at large sizes.