Sans Contrasted Tida 3 is a bold, narrow, high contrast, upright, normal x-height font.
Keywords: headlines, posters, magazines, branding, packaging, retro, editorial, dramatic, stylish, assertive, display impact, space saving, modern retro, editorial voice, brand emphasis, condensed, vertical stress, tight spacing, crisp joins, smooth curves.
This typeface is a condensed, high-contrast sans with pronounced vertical emphasis and sharp, clean terminals. Straight strokes tend to read as sturdy vertical slabs while curves are drawn with thinner connecting strokes, creating a vivid thick–thin rhythm across the alphabet. Counters are relatively open for the width, and round forms (C, O, G) feel tall and slightly squarish in proportion, reinforcing a narrow, upright stance. The lowercase keeps a straightforward, largely single-story construction where applicable, with minimal ornament and a crisp, graphic silhouette that stays consistent from letters to numerals.
This font is best suited to headlines, poster typography, magazine titling, and brand marks where its condensed proportions and high-contrast rhythm can be appreciated. It also works well for packaging and promotional graphics that benefit from a bold, fashion-forward texture. For longer text, it will be most effective when given generous size and line spacing to preserve clarity and rhythm.
The overall tone feels retro-modern and editorial, mixing a classic condensed display sensibility with a clean, contemporary finish. Its dramatic contrast and verticality lend it an assertive, stylish voice that can read as both fashionable and slightly theatrical without becoming decorative.
The design appears intended to deliver a compact, attention-grabbing sans voice that feels refined rather than purely utilitarian. By combining condensed proportions with strong thick–thin modulation, it aims to provide display impact and a distinctive typographic color while remaining clean and legible in short bursts.
The heaviest strokes concentrate on verticals, so the font appears especially strong in words with many stems, while diagonal-heavy letters (V, W, X, Y) show a more angular, cut-in look. Numerals follow the same condensed, contrast-driven logic, with a particularly strong vertical presence and clear differentiation at display sizes.