Sans Superellipse Wogo 3 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, sports branding, bold, chunky, friendly, retro, playful, impact, approachability, brand presence, retro energy, soft corners, blocky, rounded, compact counters, high impact.
This typeface is built from broad, weighty strokes with softly rounded corners and squared-off curves, giving many letters a rounded-rectangle silhouette. Bowls and counters are compact and slightly flattened, with apertures that tend toward the closed side, especially in letters like C, S, and e. Terminals are blunt and uniform, and the overall rhythm reads as steady and heavy, with simple construction and minimal modulation. Figures and lowercase share the same sturdy, geometric logic, producing a dense, poster-ready texture in text.
Best suited to large-scale display use such as headlines, posters, signage, and bold brand marks where its mass and rounded geometry can be appreciated. It can also work for packaging and energetic promotional materials, particularly when a friendly, sporty presence is desired.
The overall tone is assertive but approachable: big, bubbly forms and softened geometry make it feel playful and friendly while still delivering strong impact. It leans toward a retro display sensibility—sporty, cartoon-adjacent, and attention-grabbing—without becoming decorative or overly stylized.
The design appears intended to deliver maximum visual weight with softened geometry, combining robust, blocky construction with rounded corners for an approachable display voice. Its consistent shapes and compact interiors suggest an emphasis on punchy readability and a distinctive, logo-friendly silhouette.
At larger sizes the rounded-rectangle structure becomes a defining motif, especially in O/Q and the rounded lowercase. In paragraph-like settings the tight counters and heavy joins can darken quickly, so the design reads best with generous spacing or shorter lines of text.