Sans Normal Omgap 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Kievit' by FontFont, 'Ideal Sans' by Hoefler & Co., 'JAF Domus Titling' by Just Another Foundry, 'Mundo Sans' and 'Quire Sans' by Monotype, and 'Calluna Sans' by exljbris (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, confident, playful, contemporary, approachable, approachability, impact, clarity, modernity, rounded, geometric, soft corners, clean, chunky.
A heavy, rounded sans with broadly circular bowls and smooth, simplified construction. Strokes are thick and even, with gentle curvature at joins and terminals that reads as softly squared rather than sharp. Proportions feel compact and stable, with large counters and sturdy verticals that keep forms clear at display sizes. The overall rhythm is steady and quiet, balancing geometric roundness with straightforward, no-nonsense silhouettes.
Best suited to headlines, logos, packaging, and signage where strong presence and friendly legibility are needed. It also works well for short UI labels or promotional callouts, but its mass and compactness make it more effective in display roles than in long-form text.
The tone is upbeat and welcoming, with a friendly, informal confidence. Its soft geometry and chunky presence give it a modern, slightly playful voice that feels suitable for consumer-facing design rather than technical or editorial settings.
Likely designed to provide a contemporary, approachable sans that delivers immediate visual impact while staying clean and uncomplicated. The rounded geometry and sturdy construction suggest an intent to feel modern and friendly without relying on decorative details.
The design emphasizes simple, high-impact shapes: round letters like O/Q are very circular, while straight-sided forms (E/F/H/N) remain firm and blocky, creating a pleasant contrast between curves and flats. Numerals match the letterforms in weight and softness, supporting consistent headline and poster work.