Sans Superellipse Isdy 7 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, logotypes, posters, sports, packaging, techno, industrial, arcade, sporty, futuristic, impact, branding, modernity, durability, theme display, squared-round, blocky, geometric, compact, stencil-like.
A heavy, squared-round sans with superellipse contours and tightly controlled geometry. Strokes are thick and mostly uniform, with rounded-rectangle bowls and apertures that read as cutouts rather than open curves. Corners are broadly radiused, terminals tend to be flat, and several diagonals (notably in K, X, Y, Z, 7) are sharply chamfered, giving a machined feel. Proportions are wide and compact, with a tall x-height and short extenders; counters are relatively small, and spacing feels sturdy and even for display sizes.
Best suited to headlines and short display settings where its dense weight and blocky rhythm can read cleanly. It works well for logos, esports/sports branding, posters, packaging, UI title treatments, and game or sci‑fi themed graphics. For longer text, it benefits from generous size and spacing to offset the small counters.
The overall tone is bold, engineered, and game-like, blending retro arcade energy with a modern tech sensibility. Its softened square forms keep it friendly, while the angular cuts and dense color make it feel powerful and utilitarian.
The design appears intended to deliver maximum visual impact with a modular, rounded-square aesthetic that stays consistent across letters and numerals. It prioritizes strong silhouettes, compact spacing, and a contemporary-industrial voice suitable for branding and attention-grabbing display typography.
Distinctive traits include squared counters in letters like O and D, a segmented/striped feel in S and 3, and a sturdy, slabby T with a prominent crossbar. The lowercase shows simplified, boxy construction (single-storey a, compact e), and numerals follow the same modular logic with strong silhouettes that favor impact over openness.