Sans Superellipse Isru 5 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Francker' and 'Francker Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, playful, sporty, punchy, friendly, retro, impact, friendliness, bold branding, display clarity, geometric unity, rounded, blocky, compact, soft corners, high-impact.
A heavy, compact sans with broad proportions and rounded-rectangle construction throughout. Strokes are consistently thick with softened corners, producing a dense, uniform texture and strong silhouette in both caps and lowercase. Counters are small and boxy, and many joins and terminals feel clipped or subtly chamfered, reinforcing a sturdy, industrial rhythm. Numerals follow the same superelliptical logic, with a chunky, readable “0” and squared-off interior shapes.
Best suited for headlines, short statements, and large-scale typography where mass and shape can do the work. It’s a strong fit for sports or event branding, punchy packaging, editorial cover lines, and logo/wordmark explorations that want a rounded, powerful presence.
The overall tone is bold and approachable, mixing toughness with a friendly softness from the rounded corners. It reads as energetic and attention-grabbing, with a mildly retro, athletic flavor that feels at home in loud, graphic settings.
Likely designed to deliver maximum impact with a rounded-rectangular, superelliptical voice—combining geometric consistency with softened corners for a bold but friendly display sans. The chunky counters and broad forms prioritize immediacy and recognizability over delicate detail.
The design maintains a consistent geometric logic across uppercase, lowercase, and figures, creating strong cohesion in display sizes. Because of the tight apertures and dense counters, it will appear especially dark in longer lines and benefits from generous tracking and leading when set in paragraphs.