Sans Superellipse Ikguk 3 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, signage, packaging, punchy, industrial, sporty, retro, confident, impact, sturdiness, modernize, distinctiveness, blocky, rounded, squarish, compact, stencil-like.
A heavy, squarish sans built from rounded-rectangle (superellipse-like) forms and broad, even strokes. Counters are tight and often rectangular, with softened corners that keep the texture from feeling sharp. The overall rhythm is compact and dense, with wide capitals and a tall lowercase that sits close to the cap height. Terminals are blunt and flat, and several letters show small interior notches/cut-ins that create a slightly stencil-like, mechanical feel while preserving strong, solid silhouettes.
This face is well suited to high-impact headlines, posters, and branding where bold, condensed texture and strong shapes are an advantage. It can work for signage and packaging that need quick recognition and a sturdy presence, especially when set with extra letterspacing or at large sizes.
The tone is loud and assertive, with a utilitarian, sports-and-signage attitude. Its rounded corners add approachability to an otherwise muscular, industrial voice, giving it a retro display energy without becoming playful.
The design appears intended to deliver maximum impact through massive strokes, squared-off geometry, and rounded corners that keep the forms cohesive and contemporary. The small notch details add visual bite and distinction, helping the letters remain recognizable and characteristic in heavy display settings.
At text sizes the dense spacing and small counters can darken quickly, so it reads best when given generous tracking and line spacing. The numerals and uppercase maintain a consistent, monolithic weight, supporting a uniform, poster-like typographic color across lines.