Sans Superellipse Juri 3 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Expansion' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, apparel graphics, sporty, urgent, powerful, modern, industrial, impact, speed, branding, headline, strength, slanted, blocky, compact, rounded corners, angular cuts.
A very heavy, right-slanted sans with compact proportions and rounded-rectangle (superellipse-like) curves. Strokes are broad and relatively even, with small interior counters and crisp, squared terminals that often read as subtly sheared to match the italic angle. Curvature is tightened into squarish bowls and rounded corners, while joins and diagonals stay sharp, giving the letterforms a dense, muscular silhouette. The overall rhythm is punchy and high-contrast in mass rather than in stroke modulation, producing bold word shapes with strong forward motion.
Best suited to short, high-impact text such as headlines, posters, and promotional graphics where the weight and slant can do the work of grabbing attention. It also fits sports branding, apparel marks, and bold packaging where compact, energetic letterforms help create a strong visual signature. For extended reading at small sizes, the dense counters suggest it will be more effective when used with generous sizing and spacing.
The font conveys speed and impact, with a tone that feels athletic and assertive. Its slant and condensed, chunky forms suggest urgency and momentum, evoking sports branding, action headlines, and performance-oriented messaging. The overall impression is confident and forceful rather than refined or delicate.
The design appears intended to deliver a fast, powerful display voice by combining a consistent italic slant with squared, rounded-corner geometry. Its heavy, compact construction prioritizes bold presence and clear word-shape momentum over fine detail, aiming for contemporary branding and impactful titling.
The numerals and capitals appear especially sturdy, with tight apertures and counters that emphasize solidity at display sizes. The italic angle is consistent across the set, and the squarish rounding gives a distinctive, engineered feel compared to softer geometric italics.