Sans Normal Ekrif 3 is a light, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, ui labels, editorial display, posters, headlines, modern, airy, polished, friendly, dynamic, contemporary tone, approachable clarity, sleek emphasis, clean readability, oblique, geometric, clean, smooth, rounded.
A clean, oblique sans with softly rounded geometry and an overall streamlined rhythm. Strokes are smooth and fairly even with subtle modulation, keeping forms crisp without feeling rigid. The capitals are open and simple, while the lowercase shows a single-storey “a” and “g” with curved, gently tapered terminals. Counters are generous and shapes favor elliptical bowls, giving the set a light, uncluttered texture in text.
This font suits branding and identity work that wants a modern, friendly slant, as well as UI labels, short-form editorial display, and headline settings where a clean italic voice is useful. Its open shapes and consistent texture also make it workable for subheads, pull quotes, and other medium-size typographic accents.
The slanted posture and rounded construction give the font an energetic, contemporary tone that feels approachable rather than technical. It reads as sleek and modern, with a mild human warmth coming from the soft terminals and open apertures.
The design appears intended to provide a contemporary italic sans with rounded, geometric construction and clear, uncomplicated letterforms. It prioritizes smooth rhythm and a refined, approachable feel for modern communication and display-forward typography.
The numerals follow the same rounded, oblique logic and maintain clear differentiation at a glance. Overall spacing looks even and text color stays consistent across mixed-case settings, supporting smooth reading in longer samples.