Sans Normal Modap 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Humanist 777' by Bitstream, 'Muller Next' by Fontfabric, 'Geometrica' by PeGGO Fonts, and 'Core Sans N' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, playful, retro, friendly, punchy, impact, approachability, display, readability, rounded, soft corners, chunky, compact counters, blocky.
A heavy, rounded sans with chunky strokes and softened corners. Curves are built from broad, circular forms with tight inner counters, giving letters a dense, compact look at display sizes. Terminals are mostly blunt and squared-off, and the overall construction favors simple geometry over calligraphic modulation, producing a steady, poster-like rhythm. Lowercase shapes are sturdy and slightly condensed in their openings, with a single-storey "a" and "g" and a prominent, round dot on "i"/"j".
Best suited to headlines and short, high-impact text where bold silhouettes and rounded forms can carry personality. It works well for branding, packaging, and signage that needs a friendly, attention-grabbing voice, and it can also support punchy subheads and callouts in editorial or promotional layouts.
The tone is upbeat and assertive, with a cheerful, slightly retro feel. Its thick silhouettes and rounded geometry read as friendly and approachable while still delivering strong visual impact.
The design appears intended to deliver maximum presence with a soft, approachable edge, pairing dense stroke weight with rounded construction for readable, characterful display typography.
The numerals are equally weighty and rounded, matching the letters closely for consistent color in headings. Large punctuation and roomy sidebearings help keep the texture from feeling overly cramped, though the tight counters suggest it performs best when not set too small.