Sans Faceted Ashe 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bronkoh' by Brink, 'JAF Facit' by Just Another Foundry, and 'Dalle' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, logos, sports branding, packaging, athletic, industrial, retro, assertive, mechanical, impact, signage, branding, sportiness, industrial feel, octagonal, angular, blocky, compact, stenciled.
A heavy, all-caps–friendly display sans built from straight strokes and clipped corners, replacing curves with planar facets. Counters tend toward octagonal shapes (notably in O/0/8/9), and terminals are sharply chamfered, creating a consistent hard-edged rhythm across the alphabet. The lowercase follows the same geometry with sturdy stems and simplified bowls, while the figures are bold and sign-like with strong, squared silhouettes and minimal internal detailing.
Best suited for headlines, posters, and bold branding where the faceted geometry can be a defining visual motif. It works well for sports identities, team apparel graphics, product packaging, labels, and UI moments such as badges or achievement titles where compact, high-contrast shapes need to pop at a glance.
The faceted construction gives the face a tough, no-nonsense tone that reads as sporty and utilitarian. Its angularity evokes equipment labeling, varsity-style graphics, and industrial signage, with a slightly retro arcade or tech-military flavor depending on color and layout.
The design appears intended to deliver maximum impact through a disciplined, angular system: straight strokes, chamfered corners, and polygonal counters that maintain a cohesive, industrial aesthetic across uppercase, lowercase, and numerals.
The overall texture is dense and high-impact, with broad strokes and tight-looking counters that favor short headlines over extended reading. Diagonals (as in A, V, W, X, Y, and 4) are steep and decisive, reinforcing a rigid, engineered feel.