Sans Normal Peluy 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Croma Sans' by Hoftype; 'MVB Solitaire Pro' by MVB; and 'Agent Sans', 'Akagi', and 'Akagi Pro' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, playful, friendly, confident, punchy, impact, clarity, approachability, display, chunky, rounded, soft corners, compact, blocky.
A compact, heavy sans with rounded geometry and softened corners that keep the boldness from feeling harsh. Curves are full and generous, counters are relatively tight, and terminals tend to end in blunt, squared-off shapes. The overall rhythm is steady and solid, with a subtly quirky, hand-cut flavor in places while remaining clean and legible.
Best suited to headlines, posters, packaging, branding marks, and UI moments where a strong, friendly voice is needed. It also works well for short captions, labels, and calls-to-action, but the dense counters and heavy weight make it less ideal for long-form text at smaller sizes.
This typeface feels assertive and playful, with a friendly, slightly chunky presence. Its soft curves and heavy color create a confident, attention-grabbing tone that reads as approachable rather than severe.
The design appears intended to deliver strong visual impact in short bursts while staying readable at a glance. Its rounded construction and compact apertures suggest a goal of friendliness and sturdiness for headline-led typography.
The lowercase has a robust, single-storey feel (notably in the a) that emphasizes informality and readability. Numerals are stout and highly visible, and the overall letterforms hold together as a strong dark mass in paragraphs, creating a distinctive, energetic texture.