Sans Superellipse Oldin 10 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Parkson' by Rook Supply and 'Bonnet Grotesque Nr' and 'Wood Bonnet Grotesque No.4' by astype (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, logotypes, industrial, poster, retro, assertive, utilitarian, space saving, high impact, signage clarity, geometric uniformity, condensed, blocky, rounded corners, compact, sturdy.
A condensed sans with heavy, even strokes and a squared‑off superellipse construction. Curves are rendered as rounded rectangles, producing broad shoulders, flat terminals, and tight inner counters that stay consistent across the set. The geometry is compact and vertical, with short crossbars, minimal stroke modulation, and a generally uniform rhythm that keeps letterforms dense and highly space-efficient.
Best suited to headlines and short-form copy where dense width and strong presence are desirable—posters, signage, labels, and packaging systems. It can also serve for bold logotypes or wordmarks that need a compact footprint and consistent, blocky rhythm.
The tone is bold and workmanlike, with a slightly retro, stamped-signage feel. Its compact build and squared rounding read as tough and practical rather than delicate, projecting urgency and straightforwardness in display settings.
The design appears intended to maximize impact in tight horizontal space while keeping forms clean and consistent through rounded-rectangle geometry. It prioritizes bold legibility and a uniform, industrial texture over delicate detailing.
Capitals appear especially tall and columnar, while lowercase maintains a pragmatic, simplified structure with rounded-rect bowls and straightforward joins. Numerals follow the same compact, block-based logic, reinforcing a cohesive, signage-oriented texture in continuous text.