Sans Other Iffu 2 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, signage, industrial, gothic, poster, retro, assertive, impact, distinctiveness, signage feel, thematic display, angular, chamfered, faceted, blocky, compact.
This typeface is built from heavy, block-like strokes with sharp corners and frequent chamfered cuts, giving many joins a faceted, machined feel. Counters are small and mostly rectangular, and curves are minimized in favor of straight segments and angled terminals. Proportions lean compact, with sturdy verticals and a crisp, geometric rhythm; the lowercase echoes the same squared construction with short, firm extenders. Numerals follow the same cut-corner logic, reading as solid and sign-like with tight interior space.
Best suited for short, high-impact settings such as headlines, posters, branding marks, packaging callouts, and signage where its angular cuts remain visible. It also works well for thematic titles (e.g., industrial, fantasy/medieval-leaning, or arcade-inspired design) and bold labeling where a rugged, engineered look is desirable.
The overall tone feels industrial and slightly gothic, evoking blackletter energy translated into a hard-edged sans structure. It reads as forceful and utilitarian, with a retro display character that suggests signage, stamping, or game/metal aesthetics rather than neutral text typography.
The likely intention is to deliver a highly distinctive display face that combines the strength of a geometric, blocky sans with ornamental cut-corner detailing. It aims for immediate recognition and a crafted, stamped aesthetic rather than long-form readability.
The design’s distinctive identity comes from its consistent angled notches and wedge-like terminals, which add texture and prevent the heavy weight from becoming monotonous. In dense settings the tight counters and sharp internal corners increase visual sparkle, while at smaller sizes those same details can merge into dense shapes.