Sans Normal Kureb 12 is a bold, normal width, low contrast, italic, short x-height font visually similar to 'Artegra Sans' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, friendly, modern, energetic, confident, dynamism, impact, approachability, modernity, geometric, rounded, slanted, compact, chunky.
A heavy, slanted sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are built from near-circular bowls and broad arcs, while terminals are clean and mostly blunt, giving a sturdy, simplified silhouette. The italic angle is consistent across caps, lowercase, and figures, with a compact rhythm and tight interior counters that keep the forms dense at display sizes. Numerals follow the same rounded, forward-leaning logic, with soft curves and uniform weight.
Best suited for headlines, posters, and brand marks where a bold, energetic italic presence is desirable. Its dense color and rounded geometry work well for sports and lifestyle branding, packaging callouts, and short promotional copy, especially at medium to large sizes.
The overall tone is upbeat and contemporary, with a forward-leaning posture that suggests motion and momentum. Rounded geometry and thick strokes make it feel approachable rather than severe, balancing assertiveness with a friendly, accessible voice.
The design appears intended to deliver a dynamic, modern sans voice with a geometric backbone and a friendly, rounded finish. The consistent slant and simplified shapes prioritize immediacy and impact for display typography and energetic messaging.
Capitals read as stable and blocky with generous curves (notably in C, G, O, and S), while the lowercase emphasizes simple, single-storey shapes and rounded bowls that reinforce a geometric feel. The punctuation and text sample show strong presence and dark color, favoring impact and clarity over delicate detail.