Sans Normal Odlid 2 is a very bold, wide, monoline, upright, normal x-height font visually similar to 'FF Infra' by FontFont, 'Generic' by More Etc, 'Mazzard' and 'Mazzard Soft' by Pepper Type, and 'Genera' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, confident, modern, playful, approachable, high impact, friendly branding, modern clarity, display emphasis, geometric, rounded, chunky, clean, compact.
A heavy, rounded sans with broad proportions and largely uniform stroke weight. Curves are built from smooth, near-circular geometry with softened joins, while terminals are mostly square-cut and sturdy, giving the letters a blocky but friendly silhouette. Counters are fairly tight in round letters, and spacing appears compact, creating dense, high-impact word shapes. The lowercase includes single-storey forms and simple constructions, reinforcing a straightforward, contemporary rhythm.
This font is well suited to headlines, logos, and brand systems that need a bold, friendly voice. Its dense, rounded forms work especially well on packaging, posters, and signage where immediate impact is important. It is best used at display sizes where the tight counters and heavy shapes can read clearly.
The overall tone is bold and upbeat, projecting friendliness and clarity rather than severity. Its rounded geometry and chunky forms read as approachable and slightly playful, while the clean construction keeps it feeling contemporary and confident.
The design appears intended to deliver maximum presence with a warm, geometric character—combining strong, simplified forms with rounded curves to keep the tone approachable. It emphasizes clear silhouettes and consistent rhythm for impactful, modern display typography.
The design leans on consistent, simple shapes across uppercase, lowercase, and numerals, producing even texture in large settings. Round letters and digits carry a strong, billboard-like presence, and the compact counters and sturdy terminals help maintain legibility in short, punchy lines.