Sans Rounded Ehdi 12 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Artegra Soft', 'Dexa Round', and 'Habanera' by Artegra and 'Puck' by Type.p (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, branding, friendly, playful, approachable, chunky, soft, approachability, impact, simplicity, cheerfulness, clarity, rounded, bubbly, sturdy, compact, clean.
This typeface uses heavy, rounded strokes with smooth, blunted terminals and generously curved corners throughout. Counters are relatively small and compact, giving letters a dense, solid silhouette, while bowls and arches stay clean and uniform for steady rhythm. Uppercase forms are simple and geometric, and the lowercase keeps single-storey shapes (notably a and g) with short, soft joins and minimal detailing. Figures follow the same rounded, substantial construction, with simplified shapes and consistent stroke presence that reads clearly at larger sizes.
Best suited for display typography such as headlines, posters, packaging, and brand marks where a friendly, rounded voice is desired. It also works well for short UI labels, social graphics, and signage that benefits from bold, soft-edged letterforms and quick recognition at a glance.
The overall tone is warm and informal, with a soft-edged, welcoming personality that feels modern and kid-friendly without becoming messy. Its chunky shapes and rounded finishing convey optimism and ease, lending a lighthearted voice to headlines and short statements.
The design appears intended to deliver maximum impact with a gentle, rounded feel—combining sturdy presence with an approachable character. Its simplified construction and consistent curves suggest a focus on legibility and charm in bold display contexts rather than delicate text typography.
The design favors clarity through simplification: diagonals (like in V, W, X, and Y) are thick and cushioned, and apertures remain fairly tight, which can increase the sense of boldness but may reduce distinction at very small sizes. Spacing appears even and stable in the sample text, supporting a strong blocky texture in paragraphs and especially in display settings.