Sans Normal Uldir 10 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, body text, editorial, product design, signage, neutral, modern, clean, functional, friendly, versatility, clarity, neutrality, accessibility, open counters, rounded bowls, humanist, crisp, legible.
This typeface is a clean sans with gently rounded curves and straightforward, compact construction. Strokes are even and smooth, with open apertures and simple terminals that keep forms clear at text sizes. The uppercase set reads stable and restrained, while the lowercase introduces a slightly humanist rhythm through the rounded shoulders and bowls. Numerals are lining-style and consistent in color, with clear differentiation between similarly shaped forms.
Well suited to interface copy, product labeling, and general-purpose branding where clarity is the priority. It also works comfortably for editorial text and instructional materials thanks to its steady spacing and open shapes that hold up in continuous reading.
Overall it conveys a neutral, contemporary tone—confident and unobtrusive rather than expressive. The soft curves keep it approachable, while the disciplined spacing and restrained details make it feel professional and utilitarian.
The design appears intended as a versatile workhorse sans: minimal in detailing, balanced in proportions, and optimized for clear reading across headings and text. Its controlled geometry paired with gentle rounding suggests a goal of modern neutrality with a friendly, accessible finish.
Round letters like O/C/Q show clean circular logic with comfortable inner counters, and diagonals (V/W/X/Y) feel crisp without becoming overly sharp. The design maintains an even texture in paragraphs, with punctuation and dots reading clearly against the surrounding letterforms.