Sans Normal Lalav 6 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Jam Grotesque' by JAM Type Design, 'Neue June' by Matt Chansky, 'RF Dewi' by Russian Fonts, 'Radiate Sans' by Studio Sun, 'NeoGram' by The Northern Block, and 'Palo' by TypeUnion (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, modern, energetic, friendly, impact, momentum, display, promotion, approachability, slanted, soft, chunky, rounded, compact.
A heavy, right-slanted sans with broad proportions and smooth, rounded construction. Strokes are thick and largely uniform, with curved joins and generous counters that keep shapes open despite the weight. Terminals are clean and mostly straight-cut, and the overall rhythm is assertive and compact, with wide letterforms that create a strong horizontal presence. Numerals match the same robust, rounded geometry for a consistent texture in mixed text.
This font is well suited to short, high-impact settings such as headlines, posters, branding lockups, and packaging where bold presence is the priority. It can also work for energetic editorial callouts and sports or lifestyle graphics, especially at medium-to-large sizes where its rounded counters and slanted momentum read clearly.
The tone is bold and energetic, leaning toward a sporty, promotional voice. Its slant and mass give it forward motion and confidence, while the rounded shapes keep it approachable rather than severe. Overall it reads as modern and attention-grabbing.
The design appears aimed at delivering maximum impact with a fast, forward-leaning stance while maintaining legibility through rounded, open forms. It prioritizes a strong, contemporary texture for display typography rather than quiet, long-form reading.
In the sample text, the dense weight and slant create a strong, dark typographic color that works best with comfortable tracking and leading. The wide caps and rounded bowls produce a cohesive, poster-like texture, and the figures feel built to blend seamlessly with uppercase headlines.