Script Immav 3 is a regular weight, very narrow, medium contrast, upright, short x-height font.
Keywords: headlines, branding, packaging, posters, social graphics, playful, casual, handcrafted, friendly, lively, handmade feel, friendly voice, expressive display, casual charm, brushy, looped, quirky, organic, informal.
This script has a brush-pen feel with tapered stroke endings, rounded terminals, and softly irregular curves that keep the texture lively. Letterforms mix connected and semi-connected behavior: many lowercase characters join smoothly, while others break into distinct strokes, creating a natural handwritten rhythm. Capitals are simplified and slightly swashy, with narrow silhouettes and occasional hook-like entry/exit strokes. The overall spacing and widths vary from glyph to glyph, reinforcing an organic, drawn look while maintaining consistent stroke presence and legibility at display sizes.
Best suited to short-to-medium display text where its brushy texture and rhythmic irregularity can be appreciated—brand marks, labels, posters, and social media graphics. It can also work for invitations or quote treatments when a friendly, handmade voice is desired, rather than a polished calligraphic formality.
The tone is upbeat and personable, like quick hand-lettering for signage or packaging. Its loops and bouncy motion read as warm and approachable rather than formal or ceremonial, giving text a conversational, crafty character.
The design appears intended to emulate quick, confident brush lettering with a lively baseline and expressive loops, prioritizing warmth and personality over strict uniformity. It aims to deliver a handcrafted, modern script voice that stays readable while still feeling spontaneous.
The short lowercase proportions and energetic ascenders/descenders create a compact vertical footprint with strong movement. Numerals follow the same handwritten logic, with rounded shapes and gentle tapering that match the letters well.