Serif Flared Umli 7 is a bold, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, branding, book covers, formal, authoritative, classic, stately, authority, tradition, display impact, editorial tone, compact setting, flared, wedge serif, bracketed, high color, crisp.
A compact serif with pronounced flared terminals and wedge-like serifs that broaden from the stems, creating a strong, sculpted silhouette. Strokes stay relatively even, with minimal contrast and a dense, dark typographic color. Uppercase forms are sturdy and slightly condensed, with crisp joins and a restrained, traditional structure; the numerals share the same solid, tapered finishing and feel designed to match headline use. Lowercase shows a moderate x-height with tight apertures and short extenders, supporting compact setting while maintaining clear letter differentiation.
Well-suited to headlines, pull quotes, and cover typography where a strong serif presence is desired. It can also support editorial and book work at moderate sizes when a dense, authoritative texture is appropriate, and it carries enough character for branding and packaging that leans traditional.
The overall tone is formal and authoritative, with a classic editorial character. Its dark color and chiseled flaring lend a stately, institutional feel that reads as confident and traditional rather than casual or playful.
The design appears intended to deliver a compact, forceful serif voice by combining even strokes with conspicuous flared terminals. The goal seems to be strong readability and visual authority, especially in display settings where the carved, wedge-serif finish can define the typographic personality.
The flared stroke endings are a dominant feature across both cases and figures, giving text a carved, engraved rhythm on the line. Spacing appears built for impactful display, with compact internal counters that reinforce a dense, punchy texture in paragraphs.