Sans Superellipse Fekiw 5 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Myriad' by Adobe, 'Neue Frutiger Paneuropean' by Linotype, 'Robusta' by Tilde, and 'Alber New' and 'Hedley New' by moretype (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, assertive, dynamic, modern, friendly, impact, momentum, approachability, modernity, rounded, slanted, compact, sturdy, high-impact.
A heavy, slanted sans with rounded, superelliptical construction and broadly even stroke weight. Curves are full and smooth, terminals are clean and mostly sheared to match the italic angle, and joins stay sturdy with minimal modulation. Counters are relatively open for the weight, and the overall rhythm is compact and forward-leaning, with wide, stable rounds in O/C/G and firm, blocky verticals elsewhere.
Best suited to bold headlines, branding marks, and short promotional copy where the slanted stance and rounded mass create immediate impact. It also fits sports and fitness graphics, packaging callouts, and digital banners where a modern, approachable strength is desired.
The tone is energetic and confident, combining athletic urgency with a friendly softness from the rounded geometry. It reads as contemporary and action-oriented rather than formal, with a strong emphasis on momentum and punch.
The design appears intended to deliver a forceful italic voice without sharpness, using rounded-rectangle geometry to keep the texture smooth and contemporary. It prioritizes high visibility and a consistent, unified silhouette for emphatic messaging and energetic display typography.
At display sizes the face feels cohesive due to consistent rounding across curves and corners; at smaller sizes the dense weight and tight interior spaces suggest it will benefit from generous tracking and line spacing. Numerals follow the same robust, rounded logic and maintain a uniform, impactful presence alongside capitals.