Sans Superellipse Hubin 1 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Peridot Latin' and 'Peridot PE' by Foundry5, 'Entropia' by Slava Antipov, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, sports, branding, signage, assertive, urban, sporty, industrial, punchy, impact, condensation, legibility, economy, blocky, compact, dense.
This is a condensed, heavy sans with rounded-rectangle (superellipse) construction throughout, producing soft corners and squared-off curves. Strokes are consistently thick with minimal modulation, and counters are compact, giving a dense, punchy texture in text. Proportions are tall and tightly set, with short ascenders/descenders and sturdy joins that emphasize verticality and blocky silhouettes.
Best suited for headlines, posters, and title treatments where strong presence and space economy are important. It works well for sports branding, apparel graphics, packaging callouts, editorial cover lines, and UI banners that need condensed emphasis. For long-form text it will feel dense, but it can be effective for short, high-contrast blocks such as labels, signage, and punchy subheads.
The font projects a blunt, high-impact tone with a no-nonsense, industrial confidence. Its condensed massing and heavy color feel assertive and urgent, leaning toward sports, posters, and headline-driven communication. Despite the intensity, the rounded-rectangle modeling keeps it approachable rather than sharp or aggressive.
The design appears intended to deliver maximum emphasis in limited horizontal space, combining strong weight with condensed proportions for headline efficiency. Rounded rectangular curves and sturdy terminals suggest a goal of maintaining clarity at display sizes while avoiding overly sharp, razor-edged geometry. Overall, it aims for a bold, contemporary voice that stays readable under tight layout constraints.
Round letters like O and Q read as squarish ovals with softened corners, reinforcing a rectangular rhythm across the alphabet. The numerals are equally compact and weighty, matching the letterforms’ vertical emphasis and maintaining a consistent, solid typographic color.