Sans Normal Lagul 20 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Graphie' by Dharma Type, and 'Muller Next' by Fontfabric (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, packaging, sporty, dynamic, confident, modern, friendly, impact, momentum, modernity, approachability, rounded, geometric, oblique, compact apertures, high impact.
A heavy, oblique sans with rounded, geometric construction and smooth, continuous curves. Strokes stay very even throughout, creating strong, solid silhouettes and a consistent rhythm across the alphabet. Counters tend to be compact, and terminals read clean and clipped rather than tapered, reinforcing a sturdy, contemporary feel. The figures are similarly robust, with simple, legible forms and broad proportions that keep them prominent at display sizes.
Well suited to short, high-impact text such as headlines, logos, campaign lockups, posters, and product packaging where a bold, modern voice is needed. It can also work for sporty or tech-forward branding systems, especially in large sizes where the rounded shapes and compact counters remain clear.
The overall tone is energetic and assertive, with an athletic, forward-leaning posture that suggests motion and momentum. Its rounded geometry keeps the impact from feeling harsh, lending a friendly, accessible character despite the heavy weight.
The design appears intended to deliver strong presence with a sense of speed: a sturdy geometric sans pushed into an oblique stance for immediacy. Its consistent stroke weight and rounded forms aim for modern clarity while keeping the overall impression approachable.
The oblique slant is pronounced and consistent, which makes headings feel faster and more directional. Because the interiors are relatively tight and the strokes are dense, it tends to look best when given comfortable tracking and line spacing in longer settings.