Sans Normal Lydat 2 is a very bold, normal width, low contrast, italic, tall x-height font visually similar to 'Calton' by LetterMaker, 'Roihu' by Melvastype, 'Akwe Pro' by ROHH, and 'Fuse V.2' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, apparel, sporty, punchy, playful, energetic, confident, attention, momentum, approachability, branding, oblique, rounded, soft corners, compact, heavy terminals.
A heavy, oblique sans with rounded geometry and softened corners throughout. The letterforms are built from broad, low-modulation strokes with generous curves and sturdy joins, producing a dense, high-impact texture. Counters are relatively tight and often asymmetrical due to the slant, while terminals tend to finish with smooth, slightly tapered cuts that keep the silhouette clean. Spacing reads compact but controlled, and the overall rhythm is driven by strong, continuous curves rather than sharp angles.
Best suited for short, high-impact settings such as headlines, posters, promotional graphics, and packaging where bold slanted type can carry the layout. It also fits sports and entertainment branding, team or event graphics, and apparel-style wordmarks where a compact, energetic voice is desirable.
The style feels bold and energetic, with a sporty, forward-leaning momentum. Its rounded shapes and thick strokes add a friendly, playful tone, while the strong massing keeps it assertive and attention-grabbing.
The design appears intended to deliver maximum visual impact with a friendly, rounded oblique voice—prioritizing strong silhouettes, quick recognition, and a dynamic forward motion for display typography.
Uppercase forms show simplified, geometric construction with broad bowls and minimal interior detail, while the lowercase retains a bouncy, informal feel. Numerals are similarly weighty and rounded, designed to match the same emphatic, poster-like color on the page.