Sans Superellipse Ilti 12 is a very bold, wide, low contrast, italic, tall x-height font visually similar to 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: sports branding, posters, headlines, packaging, app titles, sporty, aggressive, futuristic, energetic, confident, impact, speed, modernity, branding, display, oblique, rounded, compact, sturdy, blocky.
A heavy, oblique sans with rounded-rectangle construction and tightly controlled curves. Forms are built from broad strokes with smooth corners, giving counters a soft, squarish feel rather than pure circles. The slant is pronounced and consistent, producing a fast forward motion across lines. Terminals are mostly blunt and squared-off, and joins are simplified to keep silhouettes dense and graphic. Proportions favor wide, stable caps and a tall, robust lowercase with short ascenders/descenders, while spacing appears fairly tight for a packed, high-impact texture.
Best suited to display settings where impact and motion are desired—sports branding, event posters, gaming/tech promos, and bold packaging. It also works for short UI titles or callouts where a compact, high-contrast-in-size texture helps key labels stand out. For longer paragraphs, the dense weight and tight spacing suggest using generous leading and larger sizes.
The overall tone is assertive and kinetic, with a performance-driven feel that reads as sporty and modern. Rounded corners temper the weight with a friendly, engineered smoothness, while the strong slant and dense shapes keep it punchy and competitive. The impression is more action-oriented than neutral, aiming for visibility and momentum.
The design appears intended to deliver maximum visual punch with a streamlined, aerodynamic voice—combining forward-leaning energy with rounded, engineered geometry for a contemporary display sans. It prioritizes recognizability and brandable silhouettes over neutrality, aiming to look fast, tough, and modern.
Round characters like O/Q and 0/8 read as squarish superellipses, reinforcing an industrial, aerodynamic theme. The figures are bold and compact, and the angled stress created by the slant helps headlines feel like they are moving forward. In the sample text, the heavy color and tight rhythm create strong emphasis even at moderate sizes.