Sans Superellipse Illo 13 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: sports branding, gaming titles, technology branding, posters, headlines, futuristic, sporty, aggressive, tech, dynamic, speed, impact, modernity, branding, display, rounded corners, slanted, oblique stress, compact counters, angular cuts.
A heavy, forward-slanted sans with rounded-rectangle construction and crisp, chamfer-like cuts at terminals and joins. Curves are squarish and superelliptical, with tight apertures and compact counters that keep the texture dense. Strokes stay essentially even, while corners alternate between softened radii and sharp notches, creating a mechanical, engineered feel. Numerals and lowercase follow the same slanted, blocky rhythm, with horizontally emphasized forms and a consistently assertive silhouette.
This font is well-suited to high-impact display work such as sports and esports identities, gaming UI titling, tech product branding, and poster headlines. It also works for short subheads, badges, and motion graphics where the slanted stance can reinforce speed and momentum.
The overall tone is fast, modern, and performance-oriented, combining a streamlined italic motion with hard-edged detailing. It reads as technological and competitive—more “racing” than “friendly”—with a confident, high-impact presence.
The design appears intended to deliver maximum visual punch with a streamlined, aerodynamic silhouette. By building letters from rounded rectangular forms and adding sharp, directional cuts, it aims to look engineered and modern while maintaining consistent, sturdy letterforms.
The distinctive blend of rounded outer corners and angular internal cuts gives the face a recognizable, almost modular character. The dense interior spaces and short cross-strokes suggest best results at larger sizes where the detailing can stay clear, especially in long lines of text.