Sans Normal Orlem 8 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Izmir' by Ahmet Altun, 'Peridot Latin' and 'Peridot PE' by Foundry5, and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, punchy, playful, confident, approachable, impact, approachability, modern simplicity, display clarity, rounded, soft corners, blocky, compact, high impact.
A heavy, rounded sans with substantial strokes and softly blunted corners that keep the geometry friendly rather than sharp. Curves are full and smooth, with broad bowls and generous counters for the weight. Terminals tend to finish flat and squared-off, and overall proportions feel sturdy and compact, creating a dense, poster-ready texture in text. Numerals match the letterforms with bold, open shapes and a simple, uniform construction.
Well suited to headlines and short copy where impact and friendliness are both desired—posters, product packaging, brand marks, retail signage, and bold UI headings. It can also work for pull quotes and social graphics where a compact, high-contrast-from-background word shape is important.
The font reads as upbeat and assertive, combining a strong, attention-grabbing presence with a warm, approachable tone. Its rounded build and compact rhythm give it a casual, modern voice that feels energetic without becoming aggressive.
Likely designed to deliver maximum visual punch with a contemporary, rounded sans voice—prioritizing clear, chunky silhouettes and a consistent, approachable feel across letters and numbers.
In continuous setting, the bold massing creates a dark, even color with clear silhouettes; the round forms and flattened terminals keep the look cohesive across capitals, lowercase, and figures. It performs best when given breathing room, as the weight naturally dominates the page.