Sans Superellipse Hamuk 10 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Acumin' by Adobe, 'Gomme Sans' by Dharma Type, and 'Boxley' by Shinntype (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, confident, modern, friendly, functional, tech, impact, clarity, modernity, system design, approachability, rounded, geometric, compact, blocky, clean.
A heavy, geometric sans with rounded-rectangle construction and smooth, continuous curves. Strokes are uniformly thick with minimal contrast, producing sturdy, high-ink shapes and strong color on the page. Counters tend toward squarish rounds, terminals are clean and mostly straight-cut, and joins are crisp, giving the design a structured, engineered feel. Proportions lean expansive with broad bowls and generous cap widths, while lowercase forms stay compact and readable with clear apertures and simplified details.
Best suited to headlines, branding, and poster typography where its dense weight and rounded geometry can establish strong presence. It also fits signage and interface labels that benefit from bold, simplified forms and consistent stroke behavior, especially in short bursts of text.
The overall tone is confident and contemporary, balancing a friendly softness from the rounded geometry with a no-nonsense, utilitarian solidity. It suggests a modern, product-forward voice—clear, direct, and slightly tech-leaning rather than expressive or calligraphic.
The design appears intended to deliver a robust, contemporary sans voice with rounded-rectangle geometry—prioritizing impact, clarity, and a cohesive, system-like aesthetic across letters and figures.
The typeface holds a consistent rhythm across uppercase, lowercase, and numerals, with blocky shapes that maintain clarity at display sizes. Round letters (like O/C) keep a distinctive superelliptical feel, and diagonals (like V/W/X) remain sturdy without becoming spindly.