Sans Normal Okniv 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Helvetica Now' by Monotype, 'Europa Grotesk No. 2 SB' and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection, and 'Nimbus Sans Arabic' and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, confident, clean, neutral, friendly, impact, clarity, versatility, modernity, legibility, geometric, rounded, sturdy, compact, monolinear.
A heavy, geometric sans with largely monolinear strokes and rounded curve construction. Counters are open and fairly generous, with smooth circular bowls in letters like C, O, and Q, and straightforward, horizontal terminals on E, F, and T. The lowercase shows a single-storey a and g, a compact, flat-shouldered r, and a simple, vertical-stem t with a short crossbar; overall spacing reads even and sturdy, built for high impact at display sizes. Numerals are robust and clear, with simple, closed forms and consistent stroke weight.
Best suited to headlines, brand marks, packaging, and signage where a strong, clean silhouette is important. It also works for short UI labels or navigational text when large enough, thanks to its open counters and straightforward forms.
The tone is contemporary and direct, projecting strength and clarity without feeling sharp or aggressive. Its rounded geometry keeps the voice approachable, making it feel suitable for mainstream, utility-forward branding and headlines.
The design appears intended as a modern, no-nonsense geometric sans that delivers bold presence with clear, familiar letterforms. It prioritizes legibility and a confident graphic voice over stylistic ornament.
Diagonal strokes (V, W, X, Y, and the K) are clean and stable, and round letters retain consistent optical weight across curves. The overall rhythm favors solid blocks of text, with minimal detailing and no visible calligraphic modulation.